If your Tourism or Airline-related business is looking for representation in the Australian market, look no further. Since 2013 International Travel Representation has represented numerous well-known and highly-respected companies from all corners of the industry and assisted them by providing the utmost in professional corporate representation which has enabled their sales and brand awareness to grow and flourish.
Established by Justin Smythe. ITR has been operating since 2013 in response to the need for effective, cost efficient sales and marketing solutions for the travel industry. Justin has been involved in the travel industry since 1996, working for a variety of companies (large and small) and across an array of positions including Reservations, Sales Representative and National Sales manager. Previous experience in wholesale including reservations and sales and product management with major wholesalers allows ITR to effectively specialise in the area of representation and marketing. This means that clients are supported with enhanced optimum marketing and access to all relevant contacts to ensure the achievement of goals. The success of ITR is centred on the continued representation of clients worldwide who have been partners with ITR since its inception. ITR has a comprehensive understanding of the Australian and New Zealand marketplaces. The sales methods developed and refined over many years have regularly delivered the desired results for clients and partners. ITR offers the following services (depending on your specific requirements, but not limited to): • Sales Calls (retail agents, wholesalers and OTAs) • Organise promotions, marketing/advertising, contracting, incentives and training (Face to Face and Webinars) • Develop strategies to drive and increase sales activity • Coordinate and escort site inspections • Event planning of trade shows, promotional film nights and presentations for consumers and retail travel industry staff • Negotiate override agreements with key stakeholders, retail travel consortia and their agents • Establish and negotiate Commercial Agreements • Work in collaboration with Business Development/Sales Teams of preferred companies • Build and maintain positive and effective business relationships • Management wholesale, group buyers, and OTA (with managers located in Australia) companies at a Product Manager Level. • Coordinate monthly professional Press releases to both Trade and Consumer publications (these are currently outsourced to ensure the achievement of the best possible result) • Monthly EDM's to 4000+ trade employees in Australia, and a bonus 1500+ employees in NZ • Direct EDM's to past guests. • Market intelligence • Training Modules Our primary goal is that our clients are front of mind for both the industry and consumer. Furthermore, ITG is open to change and innovation as markets and relationships mature and develop over time. If you are a supplier who would like to know more about how ITR can help your business grow, please contact us to arrange the development of a proposal that is specific to your needs.
Our primary goal is that our clients are front of mind for both the industry and consumer. Furthermore, ITG is open to change and innovation as markets and relationships mature and develop over time.
If you are a supplier who would like to know more about how ITR can help your business grow, please contact us to arrange the development of a proposal that is specific to your needs.
Brand awareness and positive communication is essential to any business. Public Relations is one of the most cost-effective ways to increase awareness and influence opinion. At ITR, we can facilitate a PR campaign for your company and distribute communications to our strong trade and consumer media network to ensure you get the exposure you need. We tailor the messaging to reach your targeted audience with services including: press release preparation and distribution, media liaison and events, newsletter copy, brand messaging, crisis management, copywriting and content creation.
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